Michael Bungay Stanier is the founder and Senior Partner of Box of Crayons, a company that “works with organizations around the world to help them do less Good Work and more Great Work.”  In addition to his Box of Crayons work, Michael blogs regularly and he has created an excellent series of podcast interviews with interesting and creative achievers called the Great Work Interview series (here is an example).  He has recently published Do More Great Work, a book to help people achieve their own great work.  We at Broadcasting Brain are great fans of Michael’s work, so it’s a pleasure to do a Thoughts From interview with him.

Let’s start with a two-part question about your own series of interviews. What prompted you to start a podcast series of interviews with people about their own great work? Second, how do you select the various individuals that you’ll be interviewing?
I’m not quite sure what prompted me to start this series. It’s been about two years now. I think it was simply because I was curious and wanted to chat to people. And I have a pretty simple criteria: I’m looking for people who make me think and/or make me laugh and that have something interesting to say. I’m also conscious that a number of these good people are also influencers within their worlds – and that’s an added bonus for me.

Does any interview material wind up on the “cutting room floor” i.e. are there any unused bits that don’t appear in the podcast?
Actually, no. In part that’s because I’m lazy and don’t want to spend a lot of time editing and polishing the interviews. In part it’s because I like the organic flow of the conversation. Probably equal parts of both…

Which fictional character would you most enjoy interviewing to ask them about their great work? Why?
Gosh – that’s hard to narrow down to one. It would most likely be a person from the world of literature, because I’ve got a BA and an M.Phil in literature. Maybe someone like Sherlock Holmes. Or David Malouf‘s Ovid (from the book, An Imaginary Life.)

Which deceased individual would you most enjoy interviewing to ask them about their great work? Why?
Mmm… another tough question. Probably one of the big scientists like Marie Curie or Crick. I do admire their pursuit of the unknown – it requires both imagination and discipline, not to mention resilience.

What part of your work gives you the most joy? Why?
There’s not one single part. I really enjoy creating and shaping new material, love performing in front of a group, love seeing something finished like a short movie or a book appear. I heard the term ‘portfolio career’ a number of years ago, and really liked it – building up a ‘portfolio’ of different tasks that all fulfil you in different ways

What part of your work gives you the least joy? Why?
I’m much less excited about travel than I used to be, particularly crossing from Canada to the United States. It’s misery crossing the border.

What was the biggest surprise for you when you wrote your first book (i.e. something that you didn’t expect at all)?
In truth, the joy of holding something beautiful in my hands that I’d largely shaped. I wasn’t expecting to feel so happy about it all.

What simple tip would you recommend that could help anyone to do better work today?
Figure out what you want to say No to. Once you’re clear on that, the Yes’s – the really important Yes’s – will be more obvious.

Pretend the Internet is destroyed over night. What do you do when you wake up the next morning?
Go “woo hoo!” – no more email to check. Then, take a big big breath, and start re-imagining ways to reconnect with people.

Any final thoughts for our readers?
Time’s a ticking. I’ve figured out my “death date”: Sept 15 2043. When’s yours? And what do you want to do, who do you want to be between then and now?