I’m of two minds about one of Merlin Mann’s latest videos (disclosure: I’m a big fan of Merlin’s ever since he answered one of my questions on CBC’s Spark Radio show and he commented on my blog. Well, before then, too. But a little attention goes a long way, what can I say?)
Here’s the video. My thoughts are below:
Makebelieve Help, Old Butchers, and Figuring Out Who You Are (For Now) from Merlin Mann on Vimeo.
SPOILERS BELOW:
On one hand, I think Merlin’s got a great message in this video and it’s well worth listening to. The core message is the following: people make money off your need for information and temporary loss of confidence that comes when you’re trying something new and different. Asking for help is good, important, and worth doing when you need to but… the best way (perhaps the only way) to get good at something is to actually do it. And do it. And do it.
On the other hand… it sounds like Merlin is just kind of putting his thoughts together in the video and so it rambles on a bit, with a few interesting diversions, before he really hits home with the point. Either that or it’s a presentation style that he uses.
Nonetheless, even though most of the internet marketing industry will probably despise his video and the message behind it, it’s still a valid point. Or not in spite of, but because of. After all, there are plenty of unscrupulous leeches that will prey on your emotional desires in order to sell you crap that won’t replace the need for effort, time, patience, and the drive for self-improvement.
It may take some patience, but I think this video is definitely worth watching. Go ahead. What are you waiting for? Tell me what you thought of his video.

