The nanocause defined
As first written on Twitter:
I would hereby like to coin the term “nanocause”. It’s a thing that you care about for no more than fifteen minutes before you get bored.
Twitter is the breeding ground for the nanocause. Like the song lyrics say from Huey Lewis and the News’s song “The Heart of Rock and Roll”: where else can you can find a half a million things, all at a quarter to three?” Huey was actually singing about New York City, but I think it fits Twitter. There are so many causes, pet projects, peeves, and random bits of information shared on Twitter every minute that it lends itself to briefly caring about causes before the next one catches your attention.


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