This is a book review of Stimulated! Habits to Spark Your Creative Genius at Work, a business book by Andrew Pek and Jeannine McGlade.
How I got the book:
Review copy (which I’m keeping) sent to me on behalf of the authors
Background:
Andrew Pek and Jeannine McGlade are internationally acclaimed authors and entrepreneurs in the field of creativity and innovation.
Stimulated! is a business book to help people tap into their creative potential at work by describing habits to help find inspiration and using it to create new work, products, services, etc. The five habits are:
- Scouting
- Cultivating
- Playing
- Venturing
- Harvesting
There are also chapters on awakening, stimulating, and sustaining creativity.
The strengths:
This book is an easy read at 195 pages. It’s full of lots of colored illustrations, quotes, and comments about creativity and innovation. The core concepts of stimulating your creative talents are logical and similar to other books. The scouting concept, for example, reminds me of the artist date concept from Julia Cameron’s The Artist’s Way, where the reader is encouraged to occasionally set aside blocks of time to basically go out in the world and do or see things that help engage the imagination and all five senses. Overall, the authors do a good job of presenting this overview of ways to stimulate your creative side.
The areas for improvement:
Even though this book is less than 200 pages, it still feels a bit too long, like it was drawn out about 20% longer than it needed to be. It doesn’t bring up a lot of new ideas but it does get the job done. However, I tend to like more detailed anecdotes, case studies, or exercises in a book like this. I can appreciate that the authors may have had limited ability to talk about the work they have done for their clients, but a little more meat would have been good.
Other points of interest:
This is the most colorful book that I’ve ever read that wasn’t a comic book or otherwise illustrated book. It has color on virtually every page. Did I mention the use of color yet?
Verdict (7 out of 10): (worth checking out; a useful resource for developing creativity and innovation)
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I bookmarked this already dude great work
Regards