The microcelebrity mix-up or Role Model 3.0 revisited
One year ago today I wrote a little blog post about something that I called Role Model 3.0.
Basically, I suggested that social media tools would lead to a new kind of role model or celebrity that was both cool and accessible.
A number of months later, much to my surprise, I realized that I was describing the microcelebrity.
I think I had good intentions with last year’s post, but I’ve come to think it was wrong.
Like a number of people have told me, either though their words or actions, people have limited scaling capability. The more famous you become, the less time you have to respond, per fan.
Social media certainly provides more ability to scale and touch lots of people, but in the end, there are limits.
Therefore, I really don’t believe that Role Model 3.0 is the next iteration.
But let me put the question back to you: do you think that technology helps the famous to keep making more and more individual connections? Examples?
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