Steven Hodson of Winextra.com has a semi-deserved reputation as a cranky older guy, which is evident in the tone of many of his blog posts. His love for technology, particularly PC applications and Web applications, is quite obvious and he’s knows what he’s writing about. He’s passionate about the things he writes about.

What Steven probably doesn’t get enough credit for, however, is his insight and common sense. He looks to the future, but his head is not stuck in the clouds - he’s a pragmatic cranky older guy.

So You Want To Be A Rich And Famous Blogger Eh is one of his latest, and longer, diatribes. The title accurately reflects the subject matter of his post.

I’d like to call your attention to this quote in particular:

While advertising; esepcially if you can hooked into one of the major ad networks like Federated Media, can provide a backbone for your blogging business this isn’t where all the money is. Many bloggers think that blogging is all about sitting behind their computer reading feeds and taking part in all the social media nonsense going on. Well this is only part of the blogging business but it is not where you will make the majority of your money.

Anyone who is looking at blogging as being their primary income source needs to understand that all that reading - all that networking - is done in order to help make you an authority that other people will come to. As you become more well known opportunities to speak at conferences will start to pop up, opportunities to write books might surface or possibly you might have the chance to run your own conferences. The fact is that much of the serious money in the blogging world isn’t made from behind the keyboard. The knowledge and contacts you make from behind it are where you make your money.

Words of wisdom.

If you are thinking of getting into blogging and social media purely as a means to make money via advertising or such, you really owe it to yourself to check this post out.  You just might save yourself some pain and heartache by going into things with both eyes open.  This is the kind of stuff that a lot of “make money online” bloggers tend to ignore.

Recommended.

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