Writing the following post might not be great timing since yesterday’s post was clearly meant to be humorous, but…

I have this long range goal for my blogging.

Some time ago I wrote that my goal was to hit 250 K subscribers.

I was chickening out a little bit (even though 250 K subscribers is pretty freaking massive).

My actual goal is to hit 1 million subscribers.

It’s a Big Hairy Audacious Goal.  It’s insane.  It seems impossible.  I’m out of my freaking mind.

Probably.

But, if there’s even a chance that it’s possible, why not go for it?  Why not make the effort?  Why not make it crystal clear?

This will undoubtedly mean that I’m going to have to broaden out my subject matter a bit (or a lot…  I dunno).  I can deal with that - I hope you can.

I don’t want to alienate anyone who’s already here because any of you who are currently subscribed to this blog are the core.  You’re the group of individuals who were generous and patient enough to take a chance on a new blogger who entered the field at the time when blogging appeared to be hitting a saturation point.  I am more grateful for that kindness than you will probably ever realize.  I don’t know who all of you are, but you’re cool in my books.

Why one million?  Because it fits with my concept of this being the electronic equivalent of a syndicated column.  Because it could give me the opportunity to devote a large part of my energies to doing this work.  But mainly because I think that I have things to say and write that will appeal to a broader audience.

Is this a selfish goal?  Sure.  Nonetheless, it’s something I see there above my head, a level of Maslow’s hierarchy of needs that gives me something to strive for.

This is a LONG term project.  I could see this taking ten years or more, assuming it’s achievable.  A lot can happen between now and then.  The chances are small that I could succeed at making this happen.

But if I achieve even a fraction of this goal, then it’s worth it.  Any fraction.

If this is too egotistical, too heady, too… whatever for you and you want to bail, I understand.  This kind of journey and shift in focus might not be what you signed up for.  I have no real clue of what this is going to mean.  But it’s a vision and an honest vision.  Even if it runs counter to a lot of conventional blogging wisdom.

Is this going to mean anything different in the short term?  Probably not, at least not much, other than I’ll start broadening out on my subject matter.

If you’re willing to stay onboard, then THANK YOU.  If you think anyone else might enjoy becoming part of this journey, please invite them along.

OK, I’ve babbled for a bit.  Am I completely nuts here?  Why not share your thoughts in the comments section below?  Have a great weekend.

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