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Breaking: Assistant Editors take over blogosphere!

Revenge of the Assistant Blog Editors 2008!

This just in: while many prominent bloggers are now safely stuffed into their Las Vegas accommodations for Blog World Expo 2008, this reporter has just learned that their assistant editors and substitute bloggers have staged an unparalleled coup of the blogosphere!

Minions everywhere have executed fiendishly clever plans to corrupt their masters blogs! The details are almost too incredible to believe, but they are starting to be revealed now:

Problogger by Darren Rowse has been changed to ProLogger! Branding itself as “anti-green”, the blog is now a passionate advocate of the pulp and paper industry! “Make money outdoors” is the new motto!

Chris Brogan‘s blog is now Chris, Broken, a whiny emo-ish personal blog where the assistant editor (who’s real name is John), whines about losing his 14th girlfriend this year while envying the fun and frenetic lifestyle of his boss!

John Chow has become a food blog, talking about all of these great restaurants that the editor visits! Oh, wait…

Social Media Explorer has become Social Media Exploiter! The assistant editor has some bones to pick and they’re exposing the seedy side of social media, one deal at a time! (The assistant editor’s last name is Chapel, but we’re not sure if it’s a man or a woman…)

Awake at the Wheel has now become Asleep at the Wheel. It’s now full of biographies of politicians and corporate executives.

LouisGray.com was renamed LewisGrey.com. The assistant editor thought the new name would be easier to remember, plus he figured it would irk the boss.

GapingVoid was renamed Smoking Hole. All of the art has been replaced by business card sized panels with a weird grayish black color, perhaps from an explosion of some kind. Scott Adams was seen trying to sneak away.

Scobleizer was replaced by Sigmoidoscopeleizer. Don’t ask.

Queen of Spain blog was replaced by King of Spain. Kind of predictable, really. I think McCain/Palin is to blame.

Wine Library TV was the subject of the most astonishing coup. The editor of Scripting News flooded the Wine Library TV offices with knockout gas and has taken over. Winer TV is now devoted to electing the Democrats at all costs in November ($20 gift certificates at Gary V’s store if you vote for Obama/Biden!)

More updates later in the day if we can bear to describe them!

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16 Responses to “Breaking: Assistant Editors take over blogosphere!”

  1. Time for me to take over all those dormant blogs…

  2. KatFrench says:

    Very funny, Mark. ;) Reminds me of when I worked in radio at a country station, and the GM went on vacation. We broke out all the old archived 45s, like “I'm Going to Hire a Wino (To Decorate Our Home)” and “You Can't Have Your Kate and Edith Too.” We also did a truly hysterical promo where we pretended we had the GM gagged and tied up in a closet.

    Now, I've got to get to work on my next “Social Media Exploiter” post. ;) Someone's got to man the fort while the boss is having fun in Vegas.

    James – I thought you already had, what with all the guest post stuff lately…

  3. Mark Dykeman says:

    If anything bad goes down, I wasn't the one that told you.

  4. Mark Dykeman says:

    Kat: now that's the spirit!

  5. Fiendishly clever! A great laugh. :D

  6. Mark Dykeman says:

    Clever use of the word “fiendish”. :)

  7. Ike Pigott says:

    Good thing I canceled. I just caught my staff prepping the new masthead for Occam's TweezR.

  8. Ann Handley says:

    All our bloggers at MarketingProfs are now nekkid:

    http://www.marketingbuff.com

  9. Enkerli says:

    Is this a pirate joke?

  10. Mark Dykeman says:

    Um, do you see any pirates? No, not really.

  11. Mark Dykeman says:

    There's always next year…

  12. Ahh, a bloodless coup… somebody quick, get Dr. Evil to do a takeover podcast and send it to all those unsuspecting guys at the convention….

    Very clever indeed. Love it.

  13. gregorylent says:

    laughed. cool. funny.

  14. Mark Dykeman says:

    Are you the real Gregory Lent?

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