Making great things in small places
EDIT: Sept. 23/08 – I wrote a post where I increased the size of my readership goals significantly.
Dear Broadcasting Brain readers:
The following post was originally posted at the Triiibes Ning group. I don’t normally repeat content, but I thought that this post might give you some insight into where I want to go as a writer and a content creator.
It may be a pipe dream… but maybe not.
Thanks for reading, as always. I’d really be interested in hearing what you have to say about this, either here at the blog or you can drop me a line at contact AT broadcasting-brain PERIOD com.
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Just to be clear: although I have a stated goal of building up my blog to 250,000 subscribers (my “tribe”, as it were), I have no illusions that this can be accomplished overnight, if at all. That’s more realistically a ten year goal.
But, to be honest, that’s what I’m aiming for, if not higher. I would tend to think that most syndicated columnists have a readership of at least 0.25 million people. A number of successful publications have circulations of 250,000. It seems like a fair goal to aim for in terms of what I’d like to achieve.
But, more importantly, this is something that I want to achieve in my own little town in my own little country, outside of the major media centers of the world. After all, Stephen King lives in Bangor, Maine and that’s only a couple of hours from where I live. Granted, he’s got that talent thing (and a huge work ethic) going for him, but still…
The beauty of the Web is that it’s far more likely that I could achieve this goal from my little town than at any other time in history. Physical location is no longer a limitation, not when our brains communicate widely and freely across the Web and the blogosphere.
I have a very long road ahead of me to meet this goal – I’m only at about 0.17% of my target. Getting the rest is one heck of a BHAG. Why not be honest about where I really want to be, though?
How about you? Do you really think about how far, fast, or high that you really want to go? Do you content yourself with smaller goals out of the fear of failure, disappointment, and embarrassment?
Even if you fail, do you think that maybe, just maybe, you’ll be farther ahead if you keep your real goal, your dream, in mind?
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