Promotional thought for the day - repetition | Broadcasting Brain

Promotional thought for the day - repetition

communication markdykeman August 21st. 2008, 3:12pm

There’s a line between repeating a message to get through noise vs. spamming.

Marketers must master that distinction, I think.

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Michael Martine

Mark, could you say that again? LOL. One very good reason to repeat yourself on your blog is the "new to you" syndrome. New visitors haven't read your old posts where you already wrote about something.

And, truly, we often need to hear or read something a few times before we deeply understand it.

Mark Dykeman

Keep saying that, RemarkaMichael - maybe it will sink in. :)

Kat

Authenticity and sincerity seem to rise to the top of the noise pile as do the marketers that take the time to understand the web culture they are participating with.

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