I’d seen the odd mention about Entrecard, but I didn’t pay much attention to it.

Somehow I found Sam Freedom’s Internet Marketing Controversy Blog, where he had two posts (this one, then this one) about Entrecard.? I guess he’s written yet another post about Entrecard today - I haven’t read it yet.

Bascially, Entrecard is a combination of business card and advertising system. You can earn points by giving your business card to people or by receiving their business card - this transaction is accomplished by clicking the Entrecard link on their website. These points are used to buy advertising on other people’s sites - this means that they can pay points in order to advertise on your site as well.

The whole point of Entrecard is to create incentives for people to visit each other’s sites and promote their own site at the same time.

I must admit that I’ve found a few interesting sites using Entrecard and I’ve gotten a little bit of traffic, which is fine for a free service.

In fact, I think I’m going to run a couple of contests here at The Uncanny Broadcasting Brain Blog where YOU can win Entrecard points. Stay tuned for more details!

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